“Thank you for visiting our website and THANK YOU to our wonderful clients who have made our first decade in business an award-winning success! Spend some time here checking out what we’ve been up to over the last 10 years. Meet some of our creative, experienced and talented partners and visit our roster of clients who demonstrate the breadth of our communications and messaging work for commercial enterprises, academic institutions and nonprofit organizations, as well as individuals looking for a competitive edge. I am always available for a private consultation. It would be our honor and joy to help YOU find and use your voice for good!”
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It’s how Nell McCormack Abom starts and ends most conversations. She’s a proud American of Irish descent. A Pennsylvania native. An eternal Philly sports fan. A political aficionada. A natural-born conversationalist. And most importantly, a loving mom to her three children.
Nell has built a career telling stories and starting conversations with some of Pennsylvania’s most compelling people. From governors to death-row inmates, Nell delves deeply into the personalities and motivations of Pennsylvania’s newsmakers — always seeking the context of events that shape our communities.
As a well-regarded Pennsylvania journalist, Nell launched her eponymous public relations firm in 2014 with a simple purpose: To help clients tell their stories in the most compelling fashion possible and achieve success. To date, she has won national and state awards for her representation of clients and made a ton of new friends and colleagues along the way.
For 12 years, Nell hosted witf-TV’s Smart Talk, Central Pennsylvania’s prime-time, award-winning public affairs program. The Mid-Atlantic Chapter of the National Academy of Television Arts and Sciences honored Nell with an Emmy as Outstanding Program Host/Moderator, and Smart Talk received numerous Emmy nominations and Pennsylvania Associated Press Broadcasters’ Association Awards.
Prior to joining witf, Nell helped direct media relations for Pennsylvania Governors Tom Ridge and Bob Casey. Under Ridge, Governing magazine described it as “Pennsylvania’s masterful P.R. machine.” Nell directed and produced Pennsylvania’s first-ever, multi-live-shot state budget address, wrote and co-produced the national award-winning live broadcast and webcast of the historic Pennsylvania Safe Schools Summit, and collaborated on the Emmy-winning documentary, Fighting Back: Pennsylvania’s Special Session on Crime.
She is a summa cum laude graduate of the Roy H. Park School of Communications at Ithaca College. When she’s not in a TV studio, you’ll find Nell on the road spending time with her three adult children, or discussing politics, public policy and the best books, movies and songs of all time with anyone who will listen.
Our Award-Winning, Experienced Team
Lucy M. Gnazzo, Founder, LM Gnazzo Promotion Strategies
Lucy M. Gnazzo and Nell own separate PR firms but collaborate on award-winning media campaigns for many high-profile clients. Starting from their earliest days as news reporters/producers at witf and through their years working for Pennsylvania governors and leadership in the PA General Assembly and now as women-owned PR businesses, they cultivated a deep pool of community, media, and government contacts across Pennsylvania and beyond that provide tremendous results for clients.
After spending decades as a well-respected strategic senior adviser to some of our country’s most influential leaders and Governors/First Ladies, along with award-winning expertise in national event planning and public affairs campaign rollouts, TV, PR and fundraising, Lucy launched LM Gnazzo Promotion Strategies. Gnazzo is celebrating 20 years in business shining a light on nonprofits, businesses, and organizations with a mission to promote, elevate and amplify meaningful causes. She embraces her diverse marketing, PR, television and public service leadership to empower clients with powerful, customized public and media relations, exciting creative social media strategies, impactful advertising/marketing, unique special events, successful collaborative partnerships, and more! Gnazzo brings passion and energy to all and proves that “Together, We Can Make it Count!”
Steve Kownacki, Founder, Final Focus Productions
When it comes to media training and executive speech coaching, Nell loves to work with Steve Kownacki and his team at Final Focus Productions. They handle the “lights, camera, action” aspects of the sessions while Nell concentrates on delivering high-quality media content and coaching expertise to strengthen an executive’s communications skills. Together, they offer an unrivaled combination of technical know-how and creative, individualized, targeted input that develops a client’s voice and message as a more skilled communicator in the public arena.
Steve’s decades of professional audio & video experience help bring your visions to life. Whether it’s a single-camera recording of a press event or media training, to complete audio, video, lighting, and scenic technical support of a 1,500-person conference, you are in good hands! Final Focus Productions is not your ordinary production company, but a true partner in your project to ensure the best outcomes. Learn more on Steve’s website at www.TrustFFP.com.